Why title sequences are so important to the film industry..

Title sequences are produced to promote a film or a television programme. They present their title, main casts, production members and sound. The reason why title sequences are so important to the film industry is because it attracts the audience's attention to the movie and makes them wonder what it is about.
One artist I looked at was Saul Bass, he used illustration within most of his title squences which made him well known within the film industry.
Title sequences are also important to artists such as Saul Bass as they are all competing to be well known.
Title sequences tell a little about the movie, these parts that are shown are quite abrupt, this is because they want to grab the viewers attention.
This is why my group and I are working very hard in making our title sequence look attractive and eye-catching. Hopefully our title sequence will have this effect on the viewers.